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HOW WE WORK

Instructor & Coach Supply

At IQ Lifestyle, we provide a seamless service supply of qualified instructors and coaches to take specific classes or sessions at your facility. Whether you need a Pilates mat instructor, a strength coach, or a specialist facilitator for a particular class, we can match you with the right professional quickly and efficiently.

We don’t just place any instructor — we carefully consider a range of factors to ensure the perfect fit, including:

  • Personality and professionalism

  • Teaching style and delivery

  • Brand alignment and loyalty

  • Experience across different environments

  • Ability to take feedback and improve

  • Teamwork and leadership skills

Our goal is to ensure your clients receive the best possible experience, every time.

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Why Choose IQ Lifestyle?

As a training company, IQ Lifestyle goes beyond certification. We focus on the full picture — how instructors behave, interact, and perform in real-life working environments. When someone trains with us, we gain a clear understanding of their:

communication style

professionalism

adaptability

leadership qualities

team collaboration

responsiveness to feedback

This means when we supply an instructor to your facility, you’re not just getting a qualified professional — you’re getting someone who meets your specific standards and fits your culture.

If needed, we can also provide additional training and support to ensure the instructor consistently delivers at the required level for your facility.

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Tailored Instructor Matching & Flexible Cover

Beyond simple service supply, IQ Lifestyle offers a tailored matching service to ensure the right talent is paired with the right session — every time.

We match the instructor based on:

the time and day of the session

the type of clients they will be working with

the level of experience required

the style and personality needed to best support your members

the specific structure and delivery approach that suits your class

Each instructor brings their own personality, background, and teaching structure, ensuring every session feels authentic and engaging.

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Reliable Cover & Consistent Standards

One of the major benefits of working with IQ Lifestyle is the flexibility and reliability we provide — especially when using freelancers or part-time staff.

Whether it’s due to:

holiday cover

sickness

operational changes

unexpected demand

we can quickly replace instructors without disrupting your schedule.

Because our instructors work as a team, we can also:

  • rotate different personalities to create varied experiences

  • match replacements to the same style or level of client handling

  • ensure consistent quality and delivery across all sessions

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Fast, Short-Notice Sourcing & Versatile Talent

IQ Lifestyle can source qualified instructors at short notice and support multiple requirements simultaneously. Whether you need cover for one class or staffing across several sessions, we can respond quickly and efficiently.

Our instructors are highly adaptable and can work across different environments — from commercial gym chains to luxury hotels. We understand that each setting has unique demands:

  • Commercial chains often focus on high-volume classes and member retention

  • Hotels and resorts may require short-term or day-pass client engagement

  • Residential facilities need long-term consistency and rapport-building

  • Consistency & Rapport

We understand the value of client-instructor relationships. When a class format changes — whether due to member demand or operational decisions — we can often keep the same instructor to deliver the updated session. Our instructors are versatile and able to adapt their teaching style to fit new formats while maintaining continuity for clients.

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Niche Experts & Multi-Discipline Training

We also have expert niche instructors for specialised classes. However, because we are a training academy, even our niche experts are often trained across multiple disciplines. This allows us to:

  • smoothly transition clients into new class types

  • trial different formats without disrupting service quality

  • maintain consistency across your schedule

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Signature Programs & Consistent Class Structure

At IQ Lifestyle, we can develop a signature program or signature class style that creates consistency across multiple class formats — while still allowing each instructor to bring their own creativity and personality.

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Consistency That Builds Trust

When members know what to expect from a class, they are more likely to return. By using a consistent structure or format, we can create a recognizable experience that becomes part of your facility’s identity.

  • For example, a Strength Circuit class can mean very different things depending on who is teaching it. With a signature structure, the format remains consistent, such as:

  • the timing of each station

  • the flow between exercises

  • the intensity and pacing

  • the coaching style and class energy

But within that structure, each instructor can still use their own creativity, equipment, and unique delivery style.

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Why Work With IQ Lifestyle

IQ Lifestyle brings a wealth of experience across a wide range of environments and demographics — from small, intimate sessions to large-scale events. We have successfully delivered services across the full spectrum, including:

30-minute sessions and small events

Large-scale activations and wellness experiences

Luxury resorts and budget locations

Corporate wellness programs

VVIP and private client experiences

Long-term resident communities and commercial gym memberships

We Understand Different Client Needs

We know that attracting and retaining long-stay residents is very different from building gym memberships or running short-term activations. Each setting requires a unique approach, and we can tailor our programming and delivery accordingly.

Our expertise allows us to support facilities in achieving a wide range of goals, such as:

increasing membership sales

offering premium quality services that generate additional revenue

creating brand awareness

building strong community engagement

delivering consistent, high-quality experiences

Decades of Experience & Local Expertise

With over a decade of experience in the UAE and more than two decades internationally, we understand how to deliver across different cultures, markets, and client expectations.

Consistent Quality Through Training & Mentorship

Because we are also a training academy, we maintain consistent standards across all instructors. Our mentorship and training programs ensure smooth transitions, even when staff changes occur. This prevents disruption and reduces the risk of membership loss due to instructor turnover.

In fact, we pride ourselves on building strong brand loyalty with our instructors — many choose to work with IQ Lifestyle long-term, resulting in low turnover and consistent service quality.

Reliable, Flexible, and Hands-On

We are a hands-on company with leadership that actively works as instructors and mentors. This means we understand the real demands of the industry and can adapt quickly to operational needs.

We are also fully aware of the standards, laws, and regulations governing the industry, and we always strive to deliver the best outcomes for both our clients and our instructors.

info@iq-lifestyle.com

+971 504 670 458

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Please check the Highlights on our Instagram account @iq.lifestyle to see reviews and our and our work in action. 

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All courses and services have a limited time of 6 months to complete, unless otherwise stated.

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